“Usually the first thing people notice about me is that I’m not from around here.
Some feel threatened by it, some intrigued, some just go on with their business – but very few offer a helping hand.
Moving The Needle is here to support women in the UK music industry throughout their entire career, no matter where they come from, and it fills me with joy to be a part of such an essential cause!”
Sara Al Hamad
Sara was born in Iraq and grew up in Croatia before settling in the UK. She is the Senior Paralegal at Wiggin Law Firm and the Co-Founder of Rika Muzika, a record label celebrating the culture and storytelling of its artists. Sara also finds time to host a radio show on Soho Radio. She was recognised by Music Week as a Rising Star in 2020.
Sara’s 5 Top Tips:
Before tackling any task, always set a good amount of time for planning, preparing and researching the topic.
Be kind. This industry is built on relationships, everything else comes after.
If you want to learn anything about anyone, just let them do a great deal of talking - It’ll tell you everything you need to know about them.
Work/career is not everything – friends and family should always come first, as they provide the foundation for all your successes.
Don’t let the bastards grind you down – they will try, don’t let them!